Marketing Officer - Bandung

Join Central Asia Insurance as a Marketing Officer in Bandung and play a pivotal role in driving business growth in the insurance sector. This position offers an exciting opportunity to develop and implement marketing strategies, maintain client relationships, and leverage digital tools to enhance our market presence. As a Marketing Officer, you will work closely with our sales and product teams to ensure that our marketing efforts align with our business objectives.

Central Asia Insurance is a leading player in the insurance industry, known for its innovative solutions and commitment to customer satisfaction. Located in the vibrant city of Bandung, you will have the chance to be part of a dynamic and supportive team that values creativity and excellence. In this role, you will be responsible for creating and executing marketing campaigns, analyzing market trends, and managing our social media presence. Your daily tasks will include coordinating with external agencies, managing client communications, and ensuring that our marketing materials are up-to-date and compelling.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to drive business growth and increase market share.
• Create and execute marketing campaigns across various channels, including digital, print, and events.
• Maintain and nurture client relationships to ensure customer satisfaction and loyalty.
• Leverage digital marketing tools such as Google Analytics, Facebook Ads Manager, and Hootsuite to track and optimize campaign performance.
• Analyze market trends and customer feedback to refine marketing strategies and improve customer engagement.
• Manage social media presence and ensure consistent branding across all platforms.
• Coordinate with external agencies and vendors to ensure the successful execution of marketing initiatives.
• Manage client communications and ensure timely and effective response to customer inquiries.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in marketing, preferably in the insurance industry.
• Proven track record of developing and implementing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Proficiency in Microsoft Office Suite and Google Workspace.
• Familiarity with CRM systems such as Salesforce or HubSpot is a plus.

🛠️ Keahlian

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